He did however acknowledge that the Volvo EX30, for example, would be a natural rival, and that “Toyota isn’t detached from the market reality”, suggesting that a price of around £32,000 wouldn’t be unrealistic. 

In pursuit of a balance between affordability and usability, it will be offered with a choice of two battery options, the largest of which is expected to offer a range of around 250 miles, in line with the car’s city-slicking billing.  

It will also be offered with the choice of front- and four-wheel-drive powertrains, the latter of which Carlucci said will be a rare proposition “at the lower end of the market”, although no more precise details of its specification have been given.